- Political Advertisement
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This political ad was made for the campaign of the Democratic candidate, President Lyndon Johnson, and is meant to suggest that if the Republican candidate, Barry Goldwater, is elected a nuclear war might ensue. This iconic ad aired just once on NBC on September 7, 1964.
Daisy Ad, "Peace Little Girl", President, Lyndon Baines Johnson, LBJ, Barry Goldwater, Campaign Ad, Political Ad, Political Advertisement, Negative, Attack, Nuclear War, Mushroom Cloud, Fear, Vietnam, Vietnam War, 1964 Presidential Election
"Political Ad: "Daisy Ad" Johnson, 1964." Political Advertisement. 7 Sep. 1964. NBC Learn. Web. 16 January 2015.
(1964, September 7). Political Ad: "Daisy Ad" Johnson, 1964. [Television series episode]. Political Advertisement. Retrieved from https://archives.nbclearn.com/portal/site/k-12/browse/?cuecard=2362
CHICAGO MANUAL OF STYLE
"Political Ad: "Daisy Ad" Johnson, 1964" Political Advertisement, New York, NY: NBC Universal, 09/07/1964. Accessed Fri Jan 16 2015 from NBC Learn: https://archives.nbclearn.com/portal/site/k-12/browse/?cuecard=2362
Political Ad: "Daisy Ad" Johnson, 1964
GIRL: One, two, three, four, five, seven, six, six, eight, nine…
MAN: Ten, nine, eight, seven, six, five, four, three, two, one, zero.
[Sound of Exploding Bomb]
President LYNDON JOHNSON: These are the stakes: to make a world in which all of God’s children can live, are to go into the darkness. We must either love each other or we must die.
NARRATOR: Vote for President Johnson on November 3rd. The stakes are too high for you to stay home.